Everything the platform does, in plain terms
Six areas of the product, from publishing a post to letting an AI agent answer WhatsApp on your business number — with a person in the loop wherever it matters.
01 / 06
Publishing & scheduling
Plan a month of content in one sitting and let it go out on time, everywhere.
One shared calendar
See every scheduled post across every connected channel on one grid. Drag to reschedule; conflicts and gaps are obvious at a glance.
Write once, adapt per channel
One idea becomes a feed post, a reel caption and a short-form script, each within the channel’s own limits, without retyping.
Queue and auto-publish
Set the slots your audience is actually awake for and let the queue fill them. Failed publishes are retried and surfaced, not silently dropped.
Approvals before anything ships
Route drafts to whoever signs off. Nothing reaches a live account without the approval you configured.
02 / 06
AI ad creation
Agents that draft, adapt and iterate — with you making the call.
Brief to draft in one step
Give the agent the offer, the audience and the channel. It returns headline options, body copy and a creative direction you can edit in place.
It learns your brand
Your business profile, past posts and tone notes feed every draft, so output reads like your business rather than a generic template.
Variations for testing
Ask for three angles on the same offer and publish them as a test rather than betting everything on one headline.
Always reviewable
Every AI draft is a draft. You see exactly what would be published, and nothing goes out without a person accepting it.
03 / 06
Inbox & leads
One queue for every conversation, so nothing waits three days for a reply.
Unified inbox
Comments, DMs, mentions and WhatsApp threads in one list, with the full history of that customer attached.
Conversations become leads
Turn any thread into a tracked lead with a stage, an owner and a next step — no copy-pasting into a spreadsheet.
Assignment and handover
Route by channel, language or shift. A handover carries the whole conversation, so the customer never repeats themselves.
Saved replies
The answers you give twenty times a day, one click away, personalised per customer before they send.
04 / 06
WhatsApp automation
An agent on your business number that answers, qualifies and escalates.
Answers common questions
Hours, location, pricing, availability, delivery areas — answered instantly from your business profile, in the customer’s language.
Takes orders where it fits
For restaurants, retail and similar businesses the agent can walk a customer through a menu or catalogue and confirm an order.
Human in the loop by design
Discounts, complaints, unusual requests and anything the agent is unsure about are handed to a person with the full thread and a recommendation.
Guardrails you set
You decide what the agent may promise, which hours it works, and when it must stay quiet and just notify someone.
05 / 06
Campaigns
Run a push across channels without babysitting it.
Multi-channel campaigns
One campaign, one goal, many channels — with each channel’s posts, budget and schedule visible on the same screen.
Healthy pacing
Sends are spaced to look like a business, not a bot, with per-channel limits that protect your accounts.
Progress while it runs
Watch delivery, replies and conversions as the campaign goes out, and stop or adjust it mid-flight.
06 / 06
Analytics, team & control
Know what worked, and keep access sane as the team grows.
Reporting that answers the question
Which channel brought leads, which post started the conversation, what a customer costs you — not just follower counts.
Roles and permissions
Give an agency, a freelancer or a junior exactly the access they need and nothing beyond it.
Multiple businesses
Run more than one brand, branch or location from one login, with the data kept apart.
Audit trail
Who published what, who replied, who changed the agent’s instructions — recorded and searchable.
Try it
The quickest way to judge this is to use it
Sign up, connect one channel and publish something today. Our team will set the rest up with you whenever you want.

